Are your headlines often an afterthought to a great piece that you have just written? Do you leave them to the very end? Are they getting you the clicks that you deserve? For many people the focus has become the content. And rightly so, as Google has made it very clear that quality content counts. […]
Everyone says you need a content marketing strategy. But why? Simply put “organizations with a formal plan or content marketing strategy do better”. via Content marketing strategy in plain English: getting started – i-SCOOP Today more than 90% of all businesses are using some type of content marketing with 50% not having a structured plan. Without a […]
Ever wonder why something goes viral? Why others are getting tons of social shares and you’re not? Is it some secret club that we weren’t invited to? Well finally there are answers, and not just some fluff that someone wrote on the fly. But actually data that is backed by proof. For a period of […]
The marketing world is certainly not what it used to be. Before the primary focus was on product placement and clever messaging. It was about getting the product in front of the consumer as many times as possible and often just hoping for the best. Today, product messaging is not enough! You need to nurture prospects […]
Content marketing is super hot right now with tons of people wanting to jump on board. But as with anything new there are some growing pains that have to be endured. Learning how to do content marketing is not difficult, but recognizing whether or not you are making mistakes that are costing you customers is […]
Let’s face it writing quality content is really hard work, but when you combine that with writers block it can be an absolute nightmare. So what can you do? How do you combat writers block? You get yourself armed and ready. Preparation is the key. You don’t wait until it strikes, but rather have everything […]
