Do you ever wonder how some people manage to grow a social account from Zero (0) to 10,000?
In some cases it happens almost overnight.
One of the problems when starting a new project is growing your social media channels and followers.
The common argument when just starting out is…
“Why post to social when I don’t have any followers?”
This is especially true on Twitter. In fact the population on twitter is huge!
“But Paul… I have no followers.. tweeting is useless?”
No worries…
Here is a trick to getting twitter traffic without any followers. In fact many will see your tweet and start following you straightaway using this technique.
The key to your success is the proper use of hashtags, unfortunately most people use hashtags completely the wrong way.
They use them to look cool or make a statement. #IAMCOOL mmm
In fact there are a few notorious hash tag disasters. Burger King created one for ‘What the french fry’ #WTFF needless to say it created a social media explosion on their page.
Another one went wrong as #nowthatchersdead – meaning Margaret Thatcher in the UK, but it was interpreted as ‘Now That Cher Is Dead’.. needless to say it went viral for the wrong reason.
Tweeting without using the right hashtags is like having a gun with no bullets
So the key to getting traffic and followers on social is to use relevant hashtags that already have traffic
You see hashtags are the search engine of social. People use the hashtag to navigate their way through the twitter firehose.
So millions of people are search on #seo or #marketing or #breakfastburitos (if thats your thing) – so if you want that traffic you simply have to use the hashtag that actually has traffic.
Normally use 3 hashtags in every post on twitter or facebook will do the trick. What happens is for every post you’ll get 3 or more followers and of course more traffic.
Tomorrow I will show you how to find those hashtags that have volume so you know which ones to use. Look out for the email.
We go into this technique in more detail in the PICASSO course, specifically the Module called Amplify using Sharing and Syndication.
In this module there are 7 Lessons on:
Lesson 1: Getting eyeballs on your content
Lesson 2: Sharing organically
Lesson 3: Paid Syndication
Lesson 4: Using Email for promotion
Lesson 5: Other methods of Paid syndication
Lesson 6: How to get real ethical backlinks
Lesson 7: How to write a newsletter that gets eyeballs
where you’ll learn
- How 1+1 is actually 3 when you combine these 2 powerful amping methods.
- The harsh reality of organic sharing
- How to get paid syndication cheaply – because it’s what people want.
- How todo 6 different amplification techniques in one sitting.
- 3 Unique ways to reach influencers.
- Backlinks still matter – here’s how to get them.
- The 5 essences of your email newsletter that make your subscribers hungry for your content.
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